March of the Machines with Erik Brynjolfsson and Andrew McAfee

After writing Race Against the Machine, Andy and I are working on a new book about technology, growth, jobs and the economy, with help from our Digital Frontier Team at the MIT Center for Digital Business. It will be published by Norton in the Fall of 2013. Right now, we’re testing few different titles, trying to crack the formula for best sellers. In fact, if you came to this blog post after clicking a link on a Google Ad, you were part of our test! We’re curious to see which titles get the most clicks from people like you.

We’re timing the ads to run in time for the 60 Minutes story by Steve Kroft called “March of the Machines“, which discusses robots, inequality, digitization and the digital economy. Here’s a link to the story if you haven’t already seen it.

If you’d like to be alerted when the new book is available, about Erik and Andy’s other writing about the digital economy, or about other events of interest, please let us know by checking the appropriate boxes below and providing your contact information.

We’ll keep you posted…